Roofing Innovations

Why a Darker Roof is Safer

Flat roofs used to be a lot darker than they are today.  They’d be tar or they’d be torchdown — usually black or similar. Then concerns about global heating became common.  This was a problem for dark-colored roofs because they absorb heat.  White reflects solar rays so much that people began asking for white-colored roofs …

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The GAF Portland Regional Expo of 2019

No roofing manufacturer trains like GAF trains.  From cutting edge to best practices, GAF stands out as the one composition shingle roofing manufacturer who provides its contractors with ample training. The GAF Portland Regional Expo of 2019 in Tigard, Oregon highlighted this.  Giving one of the most informative sales presentations we’ve seen, John Arellano provided …

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Roofing Industry Innovations: GAF’s Monaco Shingle

Introducing Monaco Roofing Shingles As a roofing contractor in Washington State I love it when great, new and bold products come out. I am always on the look out for the latest shingle design that can provide my customers with a unique product that can set their home apart in aesthetic appeal. Recently GAF rolled …

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